Sustainable results

posted on October 3rd 2011 | 0 comments

It’s always easier to focus on something for 100 days than to do so for a lifetime, or even for a year or two. It’s easy to go beyond when there’s a concrete deadline. Give up chocolate, meat, driving? Sure, as long as the end is in sight and you can plan your road trip for day 101 to break the fast.

Locking in sustained change is crucial to ensure the good deeds continue even after the rapid response team leaves town.

That’s what policy change is all about: make sure there’s a new normal, a new way of doing business that looks as promising on day 101 as it does on day 1.

Changing light bulbs is good. Changing laws to make sure that every additional light bulb is at least as efficient as the previous one is even better.

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